Beautiful Thinking Room Fragrance 100ml

Nothing is more powerful or provocative than our sense of smell.
It stimulates our appetites, flies us back to our childhood, transports us to people and places we love and have loved. So, can it inspire our most mysterious inner world – 
our imagination?

In partnership with Sarah McCartney, revered independent parfumier, we set out to answer that question. Or at least have a go.

The result is ‘Beautiful Thinking’,
a room fragrance made from elements all known to have beneficial properties when it comes to the mind.

• Vegan
• Genderless
• Woody
• Medium to Strong Intensity 

A scent to let your mind wonder wherever it needs to go. An irresistible and slightly addictive scent could just be the spark of imagination you're seeking.

Peppermint which is proven to improve mental function.

 Virginian Cedar and Cashmeran Velvet have different ‘woody’ notes. 

The trees and forests are known to bring comfort and enhancement with Cedar being traditionally used to improve cerebral function. 

Clearwood with Patchouli adds focus. Karmawood for harmony.

 And Cannabis. Actually it’s not cannabis, it’s Rhubarb but it gives off the same whiff of narcotics and we know how mind-expanding that can be. 

All on a bed of rich upcycled Rose Absolute to bring this intoxicating bouquet together.

We are proud that all the profits from the sales of Beautiful Thinking will go to the charity CREATE. Voted Charity of the Year in 2020, Create seeks to inspire and empower, reduce isolation and enhance wellbeing of the most vulnerable children and adults through the creative arts.

For amongst, and indeed, above all the great things it can do, Creativity can create better lives.